Rhys Roberts is the principal of Viridity, a specialist business advisory service offering business software implementation, bookkeeping, management accounting and virtual CFO services to small and medium-sized businesses.
Having spent more than 20 years in senior financial roles in companies of all sizes, Rhys is still refreshingly down-to-earth, and doesn't believe in accountant-speak. He has a real knack for explaining complex accounting and business operating principles in simple terms, and has helped hundreds of business owners grow their businesses and implement systems that save them time and reduce their stress levels.
