The stresses of jointly running an SME can strain most interpersonal business relationships, sometimes to the point where co-founders believe they can’t continue. Fortunately, an equitable solution may not be out of reach, writes Mark Phillips.
Regardless of size or category, consumer-facing businesses must invest in their customer experience as a competitive advantage. In an increasingly online world, this means striking the balance between automation and the human touch, writes Renae Smith.
Are you reluctant to use the phone to communicate with customers? Many people fear being seen as one of ‘those annoying callers’, but that doesn’t stop it from being one of the most effective methods of communication for business.
Hanging out your shingle used to mean putting up a sign to let people know that you were in business. The best comparison today is setting your website live.