Trade mark

Trade mark protection: What’s at stake for small businesses

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By Renae Smith

Key aspects of your business IP such as logos and branding shouldn’t be left vulnerable to theft or imitation. Here’s exactly what’s at risk.

Push for trade marks to protect small business brands

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By MYOB Team

IP Australia: Push for trade marks to protect small business brands Less than 1.3 percent of Australian small businesses own a trade mark for their brand, creating the real risk of IP theft and copycatting.

How to register your business

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By MYOB Team

From registering your business name to getting an ABN and understanding trademarking, this article will show you how to get set up quickly and easily.

Why your brand is more than just a logo

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By Nina Hendy

Branding is much more than just the name or logo given to a small business. It extends to the emotions you feel when you think of the company, writes Nina Hendy.

How to figure out if you need to apply for a patent

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By Benjamin Kluwgant

A common fear among business owners is the thought of an idea being copied and claimed by someone else. Question is, how do you protect something as abstract as an idea?

5 steps to protecting your brand and business IP

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By Paula Adamson

Brand is a big part of a business’ profitability. And in dynamic, fast moving industries it can be the difference between success and failure.

So you’ve been copycatted? A guide to trade marks

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By James McGrath

Having somebody else rip off your branding to cash in on your hard work is frustrating. That’s why understanding trade marks is so important.

5 things to do before spending on a logo

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By Belinda Watson

Commissioning a graphic designer to come up with a great logo for your new business is often the first thing done, but it really shouldn’t be.

Six things to set up before franchising

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By Elizabeth Gillam

Thinking of franchising? Here are 6 things you need to have in place before you can even contemplate it.

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